Why are tissue paper embossed?

The main function of tissue paper is cleaning, which requires that tissue paper have a certain water absorption and friction, especially kitchen paper. Therefore, compared with tissue paper and rolls, embossing is more common in kitchen paper.

tissue paper are often made of two or three layers of paper pressed together. After embossing, the originally flat surface becomes uneven, forming multiple small grooves, which can better absorb and store water. The surface of the embossed tissue is rougher, which can increase friction and adhesion. The embossed tissue has a larger surface contact area and can better absorb dust and grease.

Paper towels without embossing are easy to delaminate and produce more paper scraps when used. The embossing design solves this problem well. By squeezing the surface of the paper towel vigorously, it forms a structure similar to mortise and tenon, and the concave and convex surfaces are nested with each other, which can make the paper towel tighter and not easy to loosen, and it is not easy to break when it encounters water~

The relief-like patterns on the paper towel also greatly enhance the three-dimensional sense and artistry, better highlight the brand characteristics, and deepen consumers’ impression of the product.

Embossed can also make air gather in places that are not pressed, forming small bubbles, increasing the fluffiness of the paper and making the paper feel softer and more comfortable. After the paper absorbs water, the embossing can also lock in the moisture, making it more comfortable to touch when used.